Strategy & Operations
Bridging the gap
from data to revenue.
I'm interested in building the systems and strategies that power growth. I love optimizing processes, building automation systems, and translating operational data into scalable go-to-market strategies. I'm always looking for the next challenge.
About
Engineering student who loves a good trail — and a good challenge.
Hi, I'm Yashika! I'm a third-year Systems Design Engineering student who thrives at the intersection of data analysis, process automation, and commercial strategy. With four startup internships under my belt, I work best in a fast-paced 'zero-to-one' environment. I’m used to wearing multiple hats—whether it's refining product strategy or scaling GTM systems—to ship meaningful projects rapidly. I don’t just manage processes; I adapt to big changes and build solutions that move the needle.
I've built forecasting models, designed automation workflows, and conducted strategic market analyses across SaaS, healthcare technology, and B2B environments. I enjoy translating complex operational data into actionable insights that drive go-to-market decisions and measurable efficiency gain. I'm always looking for opportunities to learn and grow, and am specifically interested in go-to-market strategy, product operations, and data analysis.
When I'm not optimizing a pipeline (co-op term) or nose-deep in a problem set (school term), you'll find me chasing summit views on a weekend hike or cafe-hopping in the city.
Projects
Projects that moved the needle.
Sales Pipeline Analytics
Analyzed sales pipeline and operational data to identify revenue bottlenecks, translating insights into scalable revenue operations systems. Built forecasting and performance models to support pricing, deal structuring, and resource allocation across sales and product teams.
RevOps Automation Suite
Identified strategic inefficiencies through SQL-based analysis, enabling an 85% reduction in analysis time. Designed automation roadmaps using Make and Zapier AI, cutting operational processing time by 75% and implementing emerging AI technologies to reduce manual intervention by 45%.
ABA Therapy SaaS Market Analysis
Conducted comprehensive market and competitive analysis of the ABA therapy SaaS landscape for myABAKiS. Assessed market trends, customer needs, and competitor offerings to develop data-driven strategic insights for product roadmap and commercialization decisions.
Experience
Where I've driven impact.
Most Recent
Sales Operations Analyst
Harbinger Motors (Series C)
Optimized the sales pipeline for a high-growth EV manufacturer during its $160M Series C transition, identifying revenue bottlenecks to refine GTM strategies for Class 4–6 medium-duty electric vehicles. Developed forecasting models to manage $500M+ in vehicle orders, directly informing pricing and resource allocation for major corporate fleet accounts. Automated data models to improve processing efficiency by 90%, enabling faster strategic pivots in a capital-intensive manufacturing environment.
Previous
Market & Strategy Analyst
myABAKiS (Healthcare SaaS)
Conducted comprehensive market and competitive analysis of the ABA therapy SaaS landscape. Assessed market trends, customer needs, and competitor offerings to develop data-driven strategic insights for product roadmap and commercialization in a highly regulated healthcare technology market.
Previous
Business Operations Analyst
Pepper (Series B)
Identified strategic inefficiencies through SQL-based analysis in Redash, enabling an 85% reduction in analysis time via Python scripts. Designed automation roadmaps using Make and Zapier AI, cutting operational processing time by 75%. Researched and implemented emerging AI technologies to reduce manual intervention and error rates by 45%.
Earlier
Product Analyst
Video Hero
Leveraged HubSpot analytics and KPI monitoring to analyze sales funnel inefficiencies, implementing automated CRM solutions that reduced lead drop-off by 36%. Optimized engagement from C-suite executives by conducting A/B testing on mass emails using Apollo.io, increasing response rates by 47%.
Contact
I'm always looking to learn and grow— let's connect.
Whether you're looking to optimize your sales pipeline, build automation workflows, or need a data-driven strategist on your team — I'd love to hear from you.
Get in touch